The Genesis G90: A Modern Classic Emerges, and Its Appeal to Collectors
When we talk about luxury cars, some names pop right into your head. Mercedes-Benz, BMW, Lexus—you know the usual suspects. But there’s a new player in the game. The Genesis G90 has really made its mark. It’s the top model for Hyundai’s luxury brand. This car boasts amazing features. Its design truly catches your eye. Honestly, it’s started to gain a classic feel already. Car lovers and collectors are certainly taking notice. We’re going to look at the G90’s unique journey. We’ll see how it truly became a modern classic. We will also talk about its growing value for serious collectors. It’s quite a story, isn’t it?
Genesis G90: Where It All Began
To truly understand why the G90 is so special, let’s go back a bit. Genesis launched the G90 way back in 2015. Their big goal was to compete directly. They aimed for cars like the [BMW 7 Series](https://www.bmwusa.com/vehicles/7-series/sedan/overview.html). The [Mercedes-Benz S-Class](https://www.mbusa.com/en/vehicles/class/s/sedan) was also a clear target. Imagine being in that meeting room. People must have wondered about this new brand. Could a South Korean company really succeed? Could they actually challenge those European luxury giants? It was a very brave move. Yet, Genesis didn’t just copy what was already there. They wanted to create something entirely new. Something distinct.
The G90 rides on a special rear-wheel-drive base. This is super important for a luxury car. It gives you an incredibly smooth ride. It also helps the car handle turns so well. You really feel connected to the road beneath you. The G90 offers two strong engine options. There’s a responsive 3.3-liter twin-turbo V6. Or you can pick a powerful 5.0-liter V8. That V8 engine makes a whopping 420 horsepower. That’s a lot of muscle. It helps the G90 go from zero to 60 mph fast. It does it in just over five seconds. That’s pretty quick for such a big, comfortable sedan.
Over time, the G90 has won so many awards. U.S. News & World Report called it the Best Large Luxury Car. That was back in 2021. It consistently earns high scores. Safety and reliability are absolutely top-notch. Its mix of pure luxury, advanced technology, and strong performance. All these things have truly raised its standing. People see it differently now. It’s genuinely a standout luxury vehicle. Consumers appreciate the blend.
What Makes a Car a Classic? The G90’s Story
So, what does it truly mean to be a classic car? Usually, a car earns this respected title in a few ways. It needs to be a bit rare, or become so. It must have some historical importance. Its impact on culture also plays a big part. The Genesis G90 fits this description surprisingly well, you know? Several key things make it a rising classic in my view.
First, its design is really unique. Genesis uses something called Athletic Elegance. This design style mixes fancy, refined looks with a sporty feel. The car boasts sleek, flowing lines. Its front grille is incredibly bold and distinctive. It truly turns heads on the street. A [J.D. Power study](https://www.jdpower.com/cars/genesis/g90) even gave the G90’s styling an 8.5 out of 10. That’s higher than many older rivals. It’s no secret that design is a huge part of any car’s lasting appeal.
Next, just step inside the G90. It’s like entering a quiet, luxurious haven. You find really high-quality materials everywhere. Everything feels carefully put together. It has awesome, cutting-edge technology too. The cabin features fine Nappa leather. Real wood accents add to the richness. A modern, intuitive infotainment system is right there. The driver’s seat adjusts 22 different ways. Imagine finding your perfect driving position with such ease! A 17-speaker Lexicon sound system fills the space beautifully. This incredible attention to detail has been widely praised. It truly helped the G90 become recognized.
Here’s another big point: its great value. Many competitor cars cost so much more upfront. But the G90 gives you similar luxury. It also has comparable performance levels. All this comes at a far better price point. For example, a G90 often starts around $70,000. Rivals like the [BMW 7 Series](https://www.bmwusa.com/vehicles/7-series/sedan/overview.html) often begin well above $90,000. This pricing strategy makes the G90 attractive to more people. It helps solidify its classic status over time. It offers real luxury without breaking the bank. That’s an important distinction.
Collecting the G90: Is It a Smart Investment?
What does classic status mean for a car’s future value? When we talk car investments, we think of certain things. Rarity, how much people truly want it, and its historical role. The Genesis G90 is still pretty new. But it shows real promise in all these areas.
First, let’s think about rarity. The G90 isn’t super scarce right now. It’s a newer model, after all. However, early production cars can become rare. Ones with special features might also be sought after later. Collectors just love cars from limited production runs. Special editions often become very desirable. The G90 Ultimate trim, for instance, could gain real value. As time passes, these unique versions could be big finds for collectors.
Then, there’s desirability. This really matters for a car’s future value. The G90 has built a loyal fan base already. More people are discovering just how good it truly is. So, demand will probably go up naturally. Hagerty, a big name in classic car insurance, notes something interesting. The Genesis brand is getting more attention from serious collectors. The G90 is even highlighted as a strong future classic candidate. People are seeing its quality more and more. This could easily lead to more interest on the used car market, boosting prices.
We can’t forget historical importance. The Genesis G90 marks a very big step. It shows how a truly new luxury brand can compete. It stands tall against old, established giants. This particular story connects deeply with collectors. They often care deeply about the car’s background. It’s not just about the car itself, you see. It’s the narrative behind it. That’s what makes it special.
How Does the G90 Compare?
To see the G90’s investment potential, let’s compare. Think about the [Lexus LS](https://www.lexus.com/models/LS). It came out in the late 1980s. It quickly earned a name for amazing reliability and pure luxury. Today, older Lexus LS models are quite popular. They bring good money at various auctions. The LS became a true classic. It was unique, incredibly high-quality, and people truly loved the brand.
The G90 faces similar challenges today. It’s up against the likes of Mercedes-Benz and BMW. These are very big names. But the G90 has a clear advantage. It gives you incredible luxury, and it costs less. This might attract a new type of discerning collector. People today often want both luxury and practicality. This trend could definitely favor the Genesis G90.
That said, not all luxury cars become classics. The market can be very tricky. What people like can change rapidly. The economy can shift quite suddenly. These things affect a car’s future appeal. Look at the [Cadillac STS](https://en.wikipedia.org/wiki/Cadillac_STS). It was once a luxury favorite. Now, it’s largely forgotten by collectors. This shows you must be very smart. Think carefully when buying cars as investments. It’s a gamble sometimes, honestly. It demands real foresight.
What’s Next for the G90? Future Trends
What can we expect for the Genesis G90? Let’s look ahead five to ten years, shall we? The car world is always, always changing. Electric vehicles, or EVs, are getting big, really big. Hybrids are also super popular now. Genesis has big plans for electric cars. The G90 should get hybrid and electric versions soon. This is a game-changer.
This move to electric might make the G90 even more attractive. Especially for people who care deeply about the environment. Being fuel-efficient is a huge deal now. Having hybrid or electric options could really affect its investment value positively. A [McKinsey study](https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/the-electrification-of-the-global-automotive-market) predicts something huge. The global EV market could hit $1.7 trillion by 2030. This is a massive chance for Genesis. They can bring in a whole new group of buyers. I am excited about their vision.
Also, the G90 will just keep getting better. It will have new updates and improvements. Its technology will surely advance with time. Staying current with tech is key for its future appeal. Think about advanced self-driving features. Or even more sophisticated safety systems. Collectors often look for well-made cars. They also like cars that are forward-thinking. The G90 truly fits that bill. Its evolution promises much.
FAQs and Common Myths About the G90
I am happy to provide more details about the Genesis G90. Let’s clear up some common questions and popular myths. It’s important to have all the facts.
Is the Genesis G90 a good investment for collectors?
Yes, the G90 shows strong potential. It has truly unique features. Its design stands out. More and more people recognize its worth. Its value might grow steadily.
What truly makes a car a classic?
A car usually becomes a classic for specific reasons. It needs historical meaning. Rarity helps a lot. Also, collectors must truly want it. Its lasting appeal matters.
Does the G90 hold its value well over time?
The G90 is still quite new. But early signs look good. It might keep its value better than some rivals. Its quality helps with this.
Are there any risks to investing in luxury sedans like the G90?
Yes, definitely. What consumers prefer can shift. Economic conditions can change quickly. These factors affect any luxury car’s appeal. You must be cautious.
Is the G90 just a fancy Hyundai?
To be honest, this is a very common myth. Genesis is Hyundai’s luxury arm. But it operates independently. It has its own design language. It has its own dedicated engineering. It’s built to compete with top luxury brands directly. It’s a distinct brand.
Will repair costs be very high for the G90?
Luxury cars usually have higher repair costs. That’s generally true for any premium vehicle. However, Genesis offers excellent warranties. Their service programs help manage this. This provides peace of mind.
Is the G90 comfortable for long road trips?
Absolutely. The G90 really prioritizes passenger comfort. It has plush seating. The cabin is exceptionally quiet. It offers a very smooth ride quality. Long drives are simply a breeze in it.
Why is the G90 less expensive than its German rivals?
Genesis aims for value. They offer similar luxury features. But they price it more affordably. This helps them break into the established market. It offers a great deal for buyers.
Will autonomous driving features hurt its collectibility?
It’s an interesting question, isn’t it? Some collectors prefer simpler, analog cars. But others value advanced tech. If the G90’s tech is truly groundbreaking, it might even boost its future appeal. It depends on the collector.
Are there limited editions of the G90 to look for?
Yes, some specific trims are more sought after. The Ultimate trim is one example. Early production years can also be special. They might appeal more to collectors over time.
What’s the best way to maintain a G90 for future value?
Keep up with all scheduled maintenance. Use genuine manufacturer parts. Store it properly, ideally in a climate-controlled space. Keep detailed service records. This helps a lot when selling.
Is the Genesis brand here to stay?
I believe Genesis is now firmly established. They are expanding their lineup rapidly. They are moving aggressively into electric vehicles. Their future looks very bright indeed. They are building a strong, respectable reputation.
How does the G90 perform in crash tests?
The G90 consistently earns top safety ratings. The [Insurance Institute for Highway Safety (IIHS)](https://www.iihs.org/ratings/vehicle/genesis/g90-4-door-sedan/2023) has given it a Top Safety Pick+ award. This is their highest honor. It shows real commitment to safety.
Does the G90 have good resale value compared to others?
While luxury cars generally depreciate, the G90 performs reasonably well. Its strong value proposition helps it. Early indications suggest it holds its own.
Some Counterarguments and Criticisms
Of course, not everyone is totally sold on the G90’s classic potential. Some critics point out its challenges honestly. They argue the G90 might struggle a bit. It lacks the long, rich history of Mercedes-Benz. It doesn’t have BMW’s deep heritage. Some think it simply doesn’t have that emotional appeal yet. That comes with decades of tradition. It’s a newer luxury brand, after all. This could make some collectors hesitant. They just prefer cars with a truly storied past.
But here’s the thing. I believe the G90 has achieved so much already. We shouldn’t underestimate its impact. The car world is evolving fast now. What we consider a “classic” is also changing, isn’t it? Look at Lexus and Acura’s journey. They proved their worth in the luxury market. The Genesis G90 is on a very similar path right now. It’s forging its own unique legacy. This is a very exciting time for Genesis, and for collectors watching the brand.
Actionable Tips for Collectors
Thinking about adding a Genesis G90 to your cherished collection? Here are some simple tips. These can help you make a very smart choice.
1. **Do Your Research:** Learn about different G90 trims. Look for special editions. Find out which models might become more desired later on. Get all the facts.
2. **Keep Records:** Always save every maintenance receipt. Document all repairs fully. Note any changes you make, even small ones. Good records add real value when you sell.
3. **Join Communities:** Get involved in online forums. Find groups for Genesis owners. This gives you deep insights. You’ll learn about market trends too. You might even find great investment opportunities that way.
4. **Think About Rarity:** Focus on limited-edition models. Look for unique features. These often attract more serious collectors. Less common cars tend to do well.
5. **Stay Updated:** Follow automotive news closely. Keep up with new industry trends. Pay attention to electric vehicle developments especially. Watch market shifts too.
6. **Consider Storage:** If you plan to hold it long-term, think about storage. A climate-controlled garage helps preserve its condition perfectly. Condition is absolutely key for future value.
7. **Get Proper Insurance:** Make sure your G90 is fully covered. Classic car insurance can be different. Protect your investment always. It’s a smart move.
Final Thoughts: The G90’s Journey Ahead
The Genesis G90 has certainly earned its classic status in my book. Its unique design is a big reason. So are its luxurious, comforting features. And let’s not forget its competitive pricing model. It might not have generations of history yet. But it’s built an incredibly strong foundation very quickly. I am excited to see where it goes from here. As car tastes change, so does the market. The G90 might truly become a sought-after classic. That could happen very, very soon.
Imagine being part of the discerning group. You see the G90’s potential clearly. You see it before everyone else truly does. For collectors, this is a wonderful chance. It’s an exciting opportunity, honestly. It’s a way to invest in a car that stands for innovation. It embodies modern luxury so well. I am happy to say that investing in the Genesis G90 could be a wise choice. It blends passion with smart planning. As the Genesis brand’s story continues, who knows? What amazing stories and achievements await this truly remarkable sedan? It makes you wonder, doesn’t it?
